BnB Bootcamp for Beginners: Masterclass
- How to Create the Perfect Pitch – Learn how to carefully craft the perfect pitch to sell your rental arbitrage business plan to your landlord and get the “yes”
- How I Secured 9 Units in a Month – Get a glimpse on the strategy I use to efficiently scale up my units – plus, you will see how I use this formula to create an extra $2,000+ per month with less than 6 hours per week!
- How to Connect w/ the Person in Charge – Steal my unit magnet method that doesn’t require me to make any calls after I’ve secured my first unit – plus how to identify the person in charge to get more units
Module 1 – The Basics
- AirBnB as a whole
- Short-Term Rentals
- Gig Economy
- Avenues to Start
Module 2 – Business & Legal
- VIP Business Docs
- Business Formation
- Doing Business As (DBA)
- DUNS Number
- Business Branding
- Business Plan
- VIP Business Accounts
- Renter’s Insurance
Module 3 – Credit
- Consumer vs. Business Credit
- Credit Bureaus
- Data Furnishers
- Credit Report
- Personal Guarantee
- Net Accounts
- Trade Lines vs. Credit Lines
- Lending Requirements
- Business Credit Score
- Credit Repair
- Business Credit Tiers
- Credit & Your BnB
Module 4 – How to Get the “Yes”
- Psychology of Sales
- Laws and Regulations
- Lead Gen Document
- Steps to Calling (aka the “Script”)
- Methods to Find Properties
- The Cold Calls & Warm Welcomes
- “Yes” Questions
- What to Look for in Units
- What NOT to say on calls
- Addenda & Contracts
Module 5 – System Secrets
- Cost-to-Investment Analysis
- Start-Up Costs
- Move-In Essentials
- Recurring Bills
- Success Team
- Furnishing & Finds
- Psychology Hacks
- BnB Must Haves
- Renting Furniture
Module 6 – Design for Dollars
- 5-Step Design Formula
- Google Design Leads
- 5-Star Designs
- Funding Options
- Shopping Secrets
Module 7a – DRAPED Listing
- Mandatory Lease Signing Steps
- My DRAPED Listing Framework
- Description & Title
- Ratings & Reviews
- Profile & Photos
- Dynamic Pricing
- Calendar Settings
- Terms & Conditions
- BnB Glitches
Module 7b – Your Listing
- AirBnB Host Account
- Mock Listing
- Photo Order
- Base Price vs. Smart Pricing
- Polishing your Listing
Module 8 – Messaging System
- 5-Step, 5-Star Messaging System
- For Booked Reservations
- For Check-In Message
- For Checking on Guests
- For Checkout Message
- How to Set Up Automated Messaging
Meet Kierra Castle | AirBnB Superhost Consultant, and Coach
We had the good fortune of connecting with Kierra Castle and we’ve shared our conversation below.
Hi Kierra, is there something that you feel is most responsible for your success?
My team. It has to be my team. Acknowledging that it wasn’t just me is so important. I have a pretty large team that helps me run this empire. And there are still some days where I’m like “I need more help” because there is always room to grow. There’s always something to do. It’s possible to be successful by yourself, but there’s just something amazing about not having to worry about the small tasks that take up a lot of your time, you know?
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Another great question. When I hear questions like this, I feel like they force us to be grateful for how far we’ve come and be present in the moment by being grateful for what we have.
Business was not always easy, but it’s always been worth it for me. It FORCES you to think harder. It forces you to work harder. It forces you to be better than you were yesterday.
I’ve learned that you must be patient with yourself. I know there’s a lot of information on the internet talking about how to manifest big amounts of money. The truth is, you can manifest any amount of money as long as you start small. Trying to go from making $0 to $3,000,000 in one day is possible, but there will be some challenges.
For example, have you ever made that much money before? Do you have a CPA that can help you figure out tax strategies if you earn this amount of money? Do you have a team that can help you grow this money? Do you know the procedures and processes of depositing that kind of money in the bank? Is it even allowed? Is it the smartest decision?
There are so many questions. If your end goal is to replace your income at your 9 to 5 or even just make large sums of money, then start small.
Figure out how to replace your $45 monthly phone bill every month. Once you do this consistently, then figure out how you can replace your electricity bill. Then so on and so on.
This, in my opinion, is the fastest way to success (or the ideal of success everyone aims for).
This is what has built me and my brand. I started small, then made my way up and I hope other entrepreneurs use me as the example of where they want to be and do the same.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I looveeee this question just as much as I loved the last!
Hmm, for me, I am a very simple person. Here’s what that daily schedule would look like:
6:30AM – Wake up, get ready meditate
8:00AM – Head to the Memorial Park here in Houston for a nature walk along the amazing, nature trails
9:00AM – Have breakfast (my fave meal of the day) at the coolest breakfast spot in town — that being Snooze, the AM eatery and testing out their secret menu item, the Cinnamon Roll Pancake
10:30AM – Head to the Museum of Fine Arts Houston + all the amaaazinnnggg museums in the museum district
1:30PM – Prep for an afternoon at the Post Oak Hotel Spa along with a massage (my fave place ever)
4:30PM – Have some of the best chocolate + vanilla Macarons at the Bouchee Patisserie downstairs at the Post Oak Hotel
5:00PM – Get dressed in an amazing dinner fit from Zara and head into the city for dinner
6:30PM – Dinner at Velvet Taco — 1 chicken and waffle taco, 1 buffalo chicken taco, no blue cheese, 1 cup of elote corn + velvet-colored tortilla chips on the side
8:00PM – Head to one of the best places to view the (free) skyline views at the Houston Post + grab a dessert downstairs at one of the cool stands
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Ooooh I absolutely LOVE this question! And I don’t know where to start. If I were to choose one outside source that has truly made me who I am today, it would be the VYBO channel on YouTube. I know my answer may not be conventional, but let me tell you why.
Before I got to where I am today, I feel like I didn’t have a vision nor did I have guidance. When I found this youtube channel, it gave me both. The channel has multiple compilations of motivational videos + action-oriented videos.
There’s one video in specific (which I also force my clients to watch) called “The Money Mindset”. In the video, the speaker talks about a plethora of money mindset secrets and hacks but the one that stands out most to me is making sure you provide value. Give give give without expecting anything in return and you’ll receive. It’s so powerful.
Frida Sophia Photography